PHYZIKA is on a mission to redefine activewear by creating fashionable pieces and introducing innovative, sustainable and ethical practices that contribute positively to the planet and people. Collaborating with like-minded boutiques, workout studios, and hotels is crucial for PHYZIKA as it aligns perfectly with the brand’s ethos of blending responsibility with style.
Boutiques and workout studios serve as influential platforms where people actively seek experiences that resonate with their lifestyle choices. These partnerships create an environment for engagement with like-minded audiences on a more personal level, fostering a sense of community and shared values.
PHYZIKA’s recently formed partnerships with Secret Sculpt Studio (Sofia, Bulgaria), Y Yoga (Brussels, Belgium), and Mount Athos Resort (Ierissos, Greece) exemplify its commitment to working with establishments that prioritize sustainability and holistic well-being.
At Secret Sculpt Studio, PHYZIKA found a kindred spirit in their dedication to promoting physical vitality, mental clarity, and soul nourishment through pilates, yoga, meditation, and stretching. Their holistic approach resonates with PHYZIKA’s belief that true wellness encompasses the harmonization of body, mind, and spirit. PHYZIKA and Secret Sculpt Studio provide their customers with activewear and practices that enhance their overall well-being.
Similarly, Y Yoga’s modern and creative approach to traditional yogic teachings perfectly complements PHYZIKA’s responsibility philosophy. Their commitment to sustainability, evident in their eco-conscious studio design and practices, mirrors the premium recyclable materials used by PHYZIKA. The collaboration offers a holistic experience that extends beyond merely wearing activewear but also aligns with the values of mindful living and environmental stewardship.
The collaboration with the luxury 5-star hotel Mount Athos Resort introduces another dimension to the network of partnerships. Situated on the pristine peninsula of Athos, Mount Athos Resort offers luxury and serenity. Such hotels is where PHYZIKA can show its versatile, premium-experience side. It is perfect for yoga sessions by the infinity pool or gym workouts. Guests can easily layer shorts and t-shirts over their activewear for breakfast and then transition to the beach in the elegant bodysuit. PHYZIKA provides comfort and style, effortlessly integrated into every aspect of a resort experience.
Through these collaborations, customers are not just inspired, but also empowered to embrace a lifestyle that prioritizes sustainability, mindfulness, and personal wellness. These partnerships extend our community, sharing the vision of a more conscious and harmonious world and offering our customers a more enriching and fulfilling experience.
PHYZIKA values its community opinion and would love to hear where you would experience PHYZIKA next. Join the movement on social media using #MYPHYZIKA and let us know your thoughts.
